Let’s Not Go Back to Normal: Let’s Create and Innovate
Throughout the last months, many countries have begun to abandon, little by little, their quarantine measures. As a result, many commercial destinations are reopening and facing a different reality than the one we all knew. According to Chapman Taylor, the global practice of award-winning architects and master planners who specialise, among other things, in Office […]
Making a difference and generating savings: the importance of environmentally friendly practices
After analysing the reasons why the world got to the current situation, it is time to consider how we are going to proceed from now on. If this pandemic has taught us anything, beyond the preventive measures that we incorporated day after day and the importance of using empathy as a tool to safeguard the […]
Time to evolve or perish
New generations always bring new expectations and behaviours, and millennials are no exception. Beyond the acceleration of different shopping habits, such as e-commerce, as a result of the pandemic, the real estate industry needs to think forward and take this new generation into account. Millennials are gradually becoming the largest consumer group, which turns them […]
Omnichannel strategy and its importance in the industry
Omnichannality is a concept that is increasingly present in the commercial real estate industry and has been highlighted even more since the appearance of the COVID-19 pandemic. But what does it imply and why is it so present in today’s companies? To put it simply, it consists of a multichannel approach to sales that focus, […]
The Commercial Real Estate Situation and the Need for Innovation
It is well known that with the growing digitalization and the continuous development of technology, stores are increasingly turning to online operation. Searching for a product, looking at the different options, analyzing their similarities and differences, choosing the desired item and ordering it with just one click is a method chosen by many customers. The […]
Embracing Digital Transformation
It is no surprise that the pandemic has made the commercial real estate industry, mainly characterized by physical locations, flip the script and implement new strategies in order to avoid being left behind. As many companies easily shifted their operations online, the industry needs to become flexible and adapt to the digital transformation the world […]
Real estate is undergoing a massive era of disruption
A year after the pandemic hit and as the distribution of vaccines unrolls, lockdown measures are fortunately receding and the real estate industry has found a completely new environment. Landlords and tenants now face new challenges, working conditions and customer needs. Real estate transactions expert Braiden Goodchild, Director of PwC, provides an outlook on real […]
Pop-up stores: an innovative source of unique experiences
As most of us must already know, pop-up shops are physical or digital stores that can be set up anywhere, according to the needs of the industry, in order to reach a numerous audience and sell more products. This type of stores has been broadly implemented with the aim of improving the experience brands have […]
CBRE and Digitalization, the Wave of the Future
Enrique Benavides, director of Innovation Retail & Asset Services from CBRE España, shares his thoughts on digital transformation and the commercial real estate industry after joining forces with Book A Corner. Facing the new context companies are facing worldwide, innovating and keeping up to date in terms of the digitalization of processes is a must. […]
Is it possible to make property predictions in this era?
The future is always unwritten and the pandemic has brought a deep sense of uncertainty. Now more than ever, planning and forecasting seem almost impossible, but it is always safer to consider all variables and think ahead. Evidently, there are few players who have as much information and expertise as Jones Lang LaSalle Inc. Therefore, […]
What will the future hold for the European commercial retail landscape?
Lately, many news-channels and media have echoed the idea that brick and mortar shopping is being defeated by its digital counterpart. For instance, Amazon accounts for £4 in every £100 spent in the UK and as a result of the pandemic; and experts forecast over a 30% market share for online shopping. Yet, retail remains […]
The New Shopping Experience
Luis de Llera, Specialty Leasing & Pop Up Stores Director at Carmila, shares his perspective on how the real estate industry should evolve in order to adapt to customers’ needs and demands after the pandemic. In this transformation process, Luis asserts that getting to know the customers must be the core aspect for companies to […]